Top 10 online selling sites in India

Top 10 online

Yes, you heard it right, today we are up with an idea to support your business and help you grow!

We have compiled the best marketplaces in India, where you can register and sell your products online. Let me be more clear, we have appended India’s top 10 online selling sites in this article with a direct link to register.

By the end of this article, you may have registered to a few of them and have already started growing online.

And eVanik- Oneworld suite for all e-commerce solutions will always be there to ameliorate your experience.

So, without depleting more of your time let me quickly take you to a virtual tour of the best online marketplaces in India. 

Starting with the world’s largest online marketplace that every retailer wants to be a part of.
Yes! Amazon is what I am talking about.

Amazon
Top 10 online2

Amazon started in 1994 by Jeff Bezos, the idea of business back then was to start a business offering convenience to its buyers by providing them easy delivery services. 

So Jeff started the business with a bookstore that was supportive in both online and offline mediums. The reason to go for books was:

    • Easy packaging
    • Easy distribution
    • Easy to source

In 1998, the business expanded internationally and also introduced computer games and music as a part of their business.

In mid-2000, Amazon web services came into the picture, and Amazon became a tech company rather than an online retailer. Since then the company has been unstoppable in terms of growth and profit.

In India, Amazon was established in the year 2013 with a record of first 10,000 orders on its first day of operation.

What to sell?

You can sell products ranging from general merchandise that includes fashion, electronics & accessories, appliances, home & kitchen, mobile & tablets, etc.

What are the requirements to sell?

To be a seller on Amazon you have to register and create an Amazon account for which you require a PAN Card, bank account, authorization of business to add private labels, GST details (GST Details are compulsory if you are listing taxable goods) and business address.

There is no subscription fee but you have to pay selling fees of 75 rupees per item sold, along with some other charges depending upon the item that has been sold.  

Just a click to register:

➥ Here

Pros & Cons to sell at Amazon

Pros
  • Home of nearly 184 million visitors, therefore it is a high traffic channel.  
  • You can sell your product globally and earn a profit. 
  • You can send your product in bulk and they will manage your inventory, pack, and ship. The process is known as fulfillment By amazon, mostly used to fulfill the criteria of prime orders.  
  • Once your brand is registered you get access to tools like A+ listing and amazon advertising, boosting your product sales, and helping you to build a brand. 
  • A huge platform to sell different categories of products if you have a product. Yes, Amazon is always the right choice to sell. 
Cons
  • There is a very high competition for each and every product. 
  • You cannot easily sell branded products on Amazon until you have the sole rights of that brand. A brand can be sold by multiple sellers but only one seller gets the buy box, and in most of cases
  • Amazon owns the buy box. or  Many brands are on outright inventory buying, therefore you will have to face high competition.  
  • No benefit comes for free, for every good deal, there is a high commission that is charged by Amazon depending upon the category of your product. 
  • Mapping issues are highly faced, until and unless you get your brand registered by the government and on Amazon, another seller can sell the same product at a lower price.  
  • It does not sell anything above 8 kgs in the easy ship category and anything over 30 kgs in fulfillment.
    In such a case, you have to hire a 3PL for delivery. 
Flipkart
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Another astounding online retail platform to start your business is Flipkart. The story of Flipkart seems to be indistinguishable from amazon. As both of these companies started their businesses with book sales.

Flipkart is a Bangalore based startup launched in the year 2007 by Sachin Bansal and Benny Bansal. 

In a few years, the company advanced in selling for many other domains too. In 2010, Flipkart introduced the mode of cash on delivery which helped in expanding the delivery network.

In 2012 the company launched its mobile application to make it convenient for its customers. And in the year 2014, Flipkart acquired Mantra and introduced various categories to shop online.

Since then the company has been rapidly growing and accomplishing the heights of success.

What to sell? 

You can sell products ranging from general merchandise that includes fashion, electronics & accessories, appliances, home & kitchen, mobile & tablets, etc.

What are the requirements to sell?

To sell on Flipkart you have to register on Flipkart for which you require a GST number, personal PAN Card for business type as “proprietorship”, personal along with business PAN card for business type as “company”, Bank account details and minimum 1 genuine product to sell.

Flipkart offers you free registrations and further deductions depend solely on your product. It can vary from 5% to 25%. 

Just a click to register : 

➥ Here

Pros & Cons to sell at Flipkart
Pros
  • The largest online retailer in India with a 31.9% market share. It is the marketplace that has acquired two fashion specialty sites named Myntra and Jabong. 
  • Free to register and list your item in the portal. 
  • It is very easy to opt for promotions and deals.
Cons
  • Sellers suffer high payments issues as compared to Amazon. 
  • There is a high commission that will be deducted in every sale like fixed charges, commission, Collection Fee, Courier Charges, GST.
  • In case of an increase in order volume, especially during sales. The hub capacity does not match the order counts leading to loss of sellers.
Snapdeal
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Instigated as a daily deal platform in the year 2010 and expanded to become an online marketplace in the year 2011, Snapdeal has seen many ups and downs in its journey.

The company has received several rounds of investment and the last investment was secured in the year 2017, leading to the acquisition of many other ventures. The first enterprise acquired was Grabbon.com in the year 2010.

And since then Snapdeal has acquired more than 10 business enterprises. 

Taking in terms of business, the CEO of Snapdeal says “our 15% to 20% of sales arrive via mobile commerce.

Year by year the business got rebooted and Snapdeal achieved its milestone of 1000 sellers in the year 2014. 

There are many other e-commerce platforms like Infibeam, Paytm, Craftsvilla, Pepperfry, etc. Some of them are product specific while others offer to sell products in categories. 

However, a dropdown in this journey was seen in the fiscal year 2017, but things are believed to be on track again.

So in the current scenario, there are more than thousands of sellers serving over 3,000 cities in India. 

What to sell? 

You can sell products ranging from general merchandise that includes fashion, electronics & accessories, appliances, home & kitchen, mobile & tablets, etc.

What are the requirements to sell?

To sell in Snapdeal, you have to be an authorized seller in India, should have a genuine product, PAN Card, and bank account details.

The registration process is free and the commission fee depends on your product ranging from 0%- 26%. 

Just a click to register : 

➥ Here

Pros & Cons to sell at Flipkart

Pros
  • Free and easy to register and sell your products. 
  • Allow you to sell any brand.
  • Provides SD Plus facility with the premium facility to the customers of same-day delivery
Cons
  • You are levied charge in case of buyer return. 
  • The competition turns to be very high leading to a very low margin to earn. 
  • Once your product is an SD plus product, you cannot sell it through any other mode. Without any notification of when your product will be transferred to SD plus.
Myntra
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An Indian fashion e-commerce company that was founded in the year 2007 by Mukesh Bansal, Ashutosh Lawania, and Vineet Saxena with an idea to sell personalized gifts items. 

In the early days, their venture was only operated in B to B level and used to sell personalized products such as T-shirts, mousepads, mugs, and others. 

After a couple of years, their business model inclined towards selling fashion and lifestyle products and offering products from 350 Indian and International brands.

In the year 2014, Myntra was acquired by Flipkart, and Myntra continued to operate as a standalone under Flipkart ownership. 

Therefore, working with the same pace of growth and acceptance in buyers. 

What to sell? 

You can sell fashion merchandise and fashion accessories in Myntra. 

What are the requirements to sell?


To sell Myntra allows only a business entity and not an individual. Therefore, the seller needs to do a legal registration of their business. 

Once the legal registration is done you can register at Myntra as a seller with details of your GST registration certificate and GSTIN number, PAN card, and account information. 

Just a click to register : 

➥ Here

Pros & Cons to sell at Flipkart

Pros
  • It is the country’s largest online fashion retailer offering the opportunity to make your product a brand. 
  • Responsible for 80-90 percent of the sales of premier global brands. 
Cons
  • Very high advertising costs.
  • Retailers require additional inventory software.
Paytm
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An e-commerce payment system and financial technology-based company founded in the year 2010 and an innovative concept of the mobile wallet has now evolved to a fully functional website offering a huge range of goods and services.

The application is available in more than 11 languages and after working for financial technology for years it introduced another application named Paytm mall in the year 2017. 

It is a B2C platform with a sum of 1.4 lakh sellers registered and with 17 fulfillment centers across the nation.  

What to sell? 

Similar to Amazon and Flipkart, Paytm also allows you to sell products ranging from general merchandise that includes fashion, electronics & accessories, appliances, home & kitchen, mobile & tablets, etc.

What are the requirements to sell?

To register on Paytm all you need is a business name, contact details, genuine product, bank account details, and PAN Card. 

The registration in Paytm is free of cost with 18% marketplace commission and 2.7% of payment gateway commission. 

Just a click to register : 

➥ Here

Pros & Cons to sell at Flipkart

Pros
  • Considered to be fast and safe as it has a good reputation with financial transitions. 
  • The cashback feature attracts a huge mass.
Cons
  • Has bad customer support, may reduce the brand image of your product. 
  • In case of non-delivery, or return of the product you will be liable to pay the marketing fees, payment collection fees, courier charge, and fulfillment charges apart from bearing logistics costs. 
Pepperfry
Top 10 online7

It is an Indian online marketplace for furniture launched in the year 2011, therefore it partners with furniture merchants and connects them to the buyer. 

It was founded by Ambareesh Murty and Ashish Shah and the website was launched in the year 2012 as an online marketplace for furniture and other home decors. 

Initially, it worked only for furniture but now they extended their domain to kitchen tools and appliances serving 500 cities and towns in India. 

It is considered to be the largest player for selling furniture and home decor. 

What to sell? 

In Pepperfry you can only sell furniture, home decor accessories, and kitchen appliances.  

What are the requirements to sell?

Like all the other registration processes, the procedure is similar for Pepperfry. You have to register and make your account. 

You will be required to validate details of Bank, company, proof of address and identity, and genuine product to sell.

The registration is free and commission goes negotiable depending upon your product. 

Just a click to register : 

 Here

Pros & Cons to sell at Flipkart

Pros
  • It covers PAN India, so even your bulky furniture can be delivered at any part of the nation. 
  • The largest marketplace built exclusively for furniture. 
Cons
  • Poor customer service, many reviews claim that they could hardly connect to any service provider in case of a query.
  • Furniture installation service is not provided by Pepperfry, affecting the experience of customers and tarnishing your brand image.
Limeroad
Top 10 online8

The company was founded in 2012 by Suchi Mukherjee, Manish Saksena, and Ankush Mehra as a women’s fashion marketplace. The idea back then was to provide a platform for small businesses to grow and expand in the realm of female fashion accessories. 

A less known fact is Limeroad got into partnership with the MP Government and in order to promote handloom and handicraft products in India. 

Within a few years, the business expanded and Limeroad is considered to be a tough competitor of marketplaces like Amazon and Flipkart. 

What to sell? 

Limeroad offers the opportunity to sell a complete range of clothing and other fashion accessories for men, women, and kinds in different categories. 

It allows users to create a look at a virtual scrapbook and allows users to earn from the scrapbook they create.

What are the requirements to sell?

To start selling on Limeroad you need to register and make your account by providing your bank details, proof of address and identity, and product to sell.

You can also share or promote your products on social media via Limeroad application. 

Just a click to register : 

 Here

Pros & Cons to sell at Flipkart

Pros
  • A huge market of Indian customers, where they can virtually create scrapbooks with multiple products and create a look of their choice.
  • Therefore attracting more customers or I should rather say, potential buyers.
  • Every seller gets an account manager to support their business growth. 
  • It provides you the authority to market your product, you can also share in different social sites directly via Limeroad. 
Cons
  • Unlike other companies that have their weekly payment cycle, Limeroad provides payment for products after 15 days. 
  • The commission’s policy for sellers is not transparent. 
  • Do not have a smooth facility of customer service providers, which may lead to tarnishing your product brand image.
Firstcry
Top 10 online9

If you are into selling kids fashion apparel and accessories this is the best place for you. A platform that specifically focuses on kid’s fashion. 

So it is an online store for baby product retailing launched in the year 2010 with the consolidation of over 350 stores it became Asia’s largest online marketplace for Kids products. 

What to sell? 

In the first cry, you can sell any fashion or other kids’ products.

What are the requirements to sell?

The registration process is free by creating your account. You will need to provide your authentic details of identity, bank account information, GSTN, and PAN number. 

Just a click to register : 

➥ Here

Pros & Cons to sell at Flipkart

Pros
  • The only platform to focus on kids’ accessories, making your product equivalent to a premium brand for kids. 
  • There are 5,00,000 registered customers, looking only for kids accessories 
Cons
  • Charge high commission on the sale of every product.
  • Most of the reviews claim bad customer services provided by firstcry. 
Meesho
Top 10 online10

An application that enables small businesses and physical stores to take their sales online via social channels.

The venture was launched in the year 2015 by IIT Delhi graduates Vidit Aatrey and Sanjeev Barnwal. Keeping the needs of Indian customers, the company grew and became the first Indian start-up to be invested by Facebook. 

Now the application gives sellers a huge customer base to sell their products and grow. 

What to sell? 

You can specifically sell all fashion, lifestyle, or handicraft accessories. 

What are the requirements to sell?

There is a 1 step registration process, where you have to provide details about the type of company, Your PAN details, GSTN and Aadhaar card.

The registration is free. However, there is a commission based on the sale of products. 

Just a click to register : 

➥ Here

Pros & Cons to sell at Flipkart

Pros
  • A friendly and easy to manage interface.
  • A large Indian market to participate via different channels. 
Cons
  • Sometimes they end up delivering the wrong product. 
  • Bad customer services, reducing your product brand image. 
Shopclues
Top 10 online11

A Gurgaon based online marketplace launched in the year 2011 by Sandeep Agarwal and Radhika Agarwal.  

In 2016 they reached half a million sellers with thousands of buyers nationally. 

The company claims to have more than 6 lakh merchants and approximately 2.8 crore products, serving more than 32,000 pin codes across the country.

What to sell? 

The company is a marketplace for thousands of different category products but here are some categories they are considered premier for home & kitchen, fashion, mobiles & electronics, and sports.

What are the requirements to sell?

You need to be a registered seller and for the registration process, you need a business entity, address and ID proof, registered trademark, and bank details.

Just a click to register : 

➥ Here

Pros & Cons to sell at Flipkart

Pros
  • It provides a huge market with lots of potential buyers. Numerically they provide services to over 32,000 of pin codes across the country,
  • Keep customers attracted by offering lots of attractive coupons for discounts. 
Cons
  • The marketplace do pick-up the return packages from customers if the order value was less than Rs. 300. 
  • Most of the order’s status gets closed as RMA, making more loss than profit.
Let’s grow together!

If you are confused among the list of best, we would advise you to go for all of them!

Just check criteria and if you feel your product is worth selling there, register for it now. 

So, Here is a chance for you to work with more than a single marketplace and reach thousands of buyers. 

All you have to do is register and leave all your back-office operations to us. – eVanik

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